Customer Discovery & Market Framework
Targeted at Health and Environmental Innovation Challenge Teams, but open to all
Teams, you now need to be deeply involved in researching your markets and getting to know who your customers are and what they think about your innovative idea. WHY do you need to do this? HOW do you go about it? WHAT might you learn? Come hear a panel of healthcare and environmental experts talk about customer discovery and market framework.
Experts from the community are invited to campus winter quarter to talk about important topics relevant to healthcare and environmental innovation. This series of four panel events is aimed at students entering the Health or Environmental Innovation Challenge. The perspective and knowledge gained will be valuable as teams prepare their 5-7 page business summaries, which are required to enter the HIC or EIC.
These are free events, open to anyone in the community, whether or not they will be participating in the Challenges.